UGC content creation
Relatable, product-focused videos with a real point of view, for launches, campaigns and always-on content.
UGCWhether you need a single UGC video or ongoing support across your channels, I blend strategic insight with creative execution to deliver engaging, results-driven content.
Five ways to work together, shaped around what your brand needs right now.
Relatable, product-focused videos with a real point of view, for launches, campaigns and always-on content.
UGCTrend-led, platform-native Reels and TikToks that capture attention and drive engagement.
Video + trendsSharp edits, stronger hooks and the finishing touches that help good footage perform.
Cut + polishCreating, scheduling and posting, so your channels stay consistent, timely and on-brand.
Plan + postStrong relationships with creators and management teams, so collaborations, gifting campaigns and partnerships run smoothly and feel authentic.
Creators + giftingA look at what I make, across brand channels, UGC, travel, photography and day-to-day social management.
I ran the entire global social channels for Dots for Spots for two and a half years, from launch through to landing in Boots UK. I’ve also run the Smooch Body TikTok account for an extended period, and I still create content for their channels today.




Natural, relatable and trend-led videos that show a product the way a real person would use it. Think get-ready-with-me, day-in-my-life and honest first impressions, made for TikTok and Reels.




Since travelling, content creation has become my main focus: villas, beaches, cafés and slow mornings, filmed while exploring new places and sharing my own journey. It’s made for hotels, stays and travel brands that want people to book.




Flat lays and product photography with a clean, considered look, ready to use on feeds, ads and websites.




Nearly three years of managing social platforms for brands: planning, creating, scheduling and posting. Having run brand accounts and my own, I understand both the creator and brand side of social.



